Biblioteca del Conocimiento

 

 



Biblioteca del conocimiento - Prensa / Edición digital

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PRENSA ONLINE>> 2004 - 2003 - 2002 - 2001 - 2000

2004
    ConsumerReports Hopes New Affiliates Will Help Subscriptions
emarketer - July 08, 2004

ConsumerReports.org announced this week that it was entering into content distribution agreements with SmartMoney.com and ROAD & TRAVEL.
 

    Online Ad Spending a Big Story for Media Sites
emarketer -
May 20, 2004

Newspaper and TV station Web sites both became beneficiaries of an online spending increase of 27% by local advertisers between 2002 to 2003, according to Borrell Associates.


    Starnews
Starcom - 10 de Mayo del 2004

EL ÉXITO DE LA FÓRMULA 1 en TELE 5 - TRANSPORTE PÚBLICO…¿CÓMO NOS DESPLAZAMOS DIARIAMENTE?LOS DIARIOS GRATUITOS: CRÓNICA DE UN ÉXITO ANUNCIADO…. - DIEZ PRIMEROS ANUNCIANTES EN TELEVISION ABRIL 2004


    Informe sobre los medios de comunicación catalanes
Mayo 2004

Supuesto documento de trabajo del Gobierno catalán que analiza los distintos medios presentes en Catalunya, vínculos políticos y situación financiera. Establece bases para el desarrollo de una estrategia para el establecimiento de un marco comunicacional catalán


    Los diarios siguen fuertes en la difusión de noticias online
info@periodistaonline.com.ar - abril-mayo 2004

Casi la mitad de los usuarios norteamericanos que buscaron noticias en la Web fueron a informarse a los sitios de los diarios tradicionales. Tal es el resultado de una investigación sobre 60 mil personas realizada por la consultora Nielsen/Net Ratings durante el mes de marzo de 2004. Los ocho sitios de diarios (entre los que pertenecen a cadenas y los de diarios individuales) aparecen entre el quinto y el décimo segundo lugares de la lista .


    Blog, Blog, Blog: Experiences with web logs in journalism classes
by Eric M. Wiltse, Senior Lecturer, University of Wyoming  - April 2004

This ethnographic educational evaluation examines how students create Web logs or blogs and how blogs can help students learn about journalism topics. Data analysis revealed three themes: technical problems, interaction, and writing style. Students learned to create blogs through modeling and social interaction. Blogs helped students learn about web design and current events. Writing in blogs helped students focus on class presentations. Results support social-cognitive learning theory.


    When the Audience is the Producer: The Art of the Collaborative Weblog
by Lou Rutigliano, Masters Student, University of Texas at Austin - April 2004

Collaborative group weblogs, which rely on the participation of tens of thousands of members for their content, are often cited as a format of journalism that is new and untapped. In the English language, the most popular and respected practitioners of this format are MetaFilter, Plastic, Kuro5hin, and Slashdot. This paper analyzes these four weblogs to determine how each balances audience freedoms and administrative control in their efforts to increase participation and interactivity without chaos.


    Weblogs and the Search for User-Driven Ethical Models
by J. Richard Stevens, Doctoral Student, University of Texas at Austin - April 2004

The freedom of the Internet has led to the rise of "amateur reporting" in the of weblogging. Around the world, thousands of individuals record their experiences, perspectives and opinions in online forums that reach large audiences. But are bloggers journalists? Some claim they amateur journalists, others they are something very different. Do they need their own code of ethics? How do traditional codes of journalism ethics translate to the Weblog environment? Can blogs contribute responsibly to the world of journalism, if they don't follow the Journalism Code of Ethics? This paper sought to answer these questions in a qualitative fashion by reviewing the history of journalism ethics to better understand why journalists felt the need to establish their codes and determine how these reasons apply to the blogosphere.


    You've Got News: A Permission-Marketing Model using Sponsored Electronic Newsletters
by Anca C. Micu, Doctoral Student and Clyde H. Bentley, Ph.D., Associate Professor, Missouri School of Journalism - April 2004

A model is proposed for ISP customers to receive sponsored electronic newsletters in exchange for a discount on the Internet fee. In the model, both online newspapers and ISPs receive fees from the advertisers while the end consumer pays less for the Internet connection. Advertisers gain by sending better-targeted messages through an accepted medium. In addition to collecting part of the advertising fees, the ISPs increase their customer base by offering an incentive as well as value-added services. Adherence to the model appeared to vary with gender, age, and attitude toward e-mail marketing.


    Traveling without moving: Foreign news and boundary-crossing in Cyberspace
by Jeremy Edwards, Graduate Student, University of Texas at Austin - April 2004

This study analyzed survey data to examine the phenomenon of Internet travel among U.S. college students. Virtual travel was defined as reading foreign news Websites or communicating online with people outside the United States. Online travelers turned out to be people who had also traveled in real life. Both real and virtual travel appeared to be a politically liberalizing influence in students under age 26.


    Examining the media agenda: How traditional and online media presented the 2000 and 2004 presidential primaries
by Donica Mensing, Assistant Professor, University of Nevada-Reno - April 2004

This study compares how newspapers and three different types of online media presented presented news about the Presidential primary in 2000 and 2004. Comparing traditional agenda setting variables of number, length, prominence, and types of news stories, differences were observed between the way newspapers, online newspapers, online broadcast sites, and online-only news sites presented news about the presidential primaries.
 


    Periodistas digitales en América latina, discriminados y con menores ingresos que sus colegas del papel
Eltiempo.com -
April 2004

Los periodistas de Internet del continente tienen entre 20 y 30 años, ganan menos que sus colegas del papel y son vistos por estos como profesionales de menor nivel. 


   

"II Estudio sobre las newsletters españolas"
Netydea
- Marzo 2004

Un 48% de las newsletters españolas cumple por lo menos 3 de los 4 criterios de usabilidad definidos por Netydea, firma especializada en aprovechamiento de la Red para servicios empresariales, en su informe "II Estudio sobre las newsletters españolas". Esta cifra supone una mejora importante en relación con la primera edición del estudio, realizada en 2003. Hace un año sólo un 24% de las newsletters cumplía por lo menos 3 de los 4 criterios.

 


    Most Visited Print News and Media Sites : Net No Threat To Newspapers
By Robyn Greenspan -  clickZ // January 16, 2004
Rather than compete for readership, newspapers have developed a collaborative relationship with the Web, according to a comprehensive survey by The Media Audit of 85 U.S. metro markets. The firm found that newspaper Web sites help to extend the reach of their print counterparts, minimizing rivalry between the two versions.
 

   

Cataluña: el periodismo digital en un ecosistema concreto
Por David Domingo - enero 2004




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