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PORT WASHINGTON, NEW YORK, November 6, 2001
– During the
three-day period following the official launch of Windows XP (professional
and home editions), retailers in the U.S. sold over 300,000 copies
of the new operating system, according to NPD INTELECT®
Market Tracking.
Initial retail unit sales of Windows XP during October 25-27,
2001 surpassed those recorded for Windows Millenium Edition (Me) in
the three day period after its release in September 2000, but fell
short of volumes recorded for Windows 98 during the comparable
period after its launch in September 1998. During the first three
days of its availability, retail sales of Windows Me were slightly
above 200,000 units, according to NPD INTELECT. In the same period
following its launch, sales of Windows 98 approached 400,000 units.
"A huge promotional effort from Microsoft really drove sales of
Windows XP in the first few days," said Steve Koenig, software
analyst for NPD INTELECT. "At some retailers, you needed a
wheelbarrow to carry away all the free hardware and software
products being offered with a purchase of XP. Offers like these
convinced several fence-sitters to go ahead and make the move to the
new OS."
With the release of Windows XP, NPD INTELECT has started the
Windows XP Monitor, a monthly report that tracks how the new
application is selling (units and dollars), how sales compare to
previous operating systems (Windows 98, Windows Me) and effects of
operating systems on hardware sales.
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